Ad campaign targets Coca-Cola, other ‘woke’ companies

CHICAGO, IL - APRIL 17: Bottles of Coca-Cola soda are offered for sale at a grocery store on April 17, 2012 in Chicago, Illinois. The Coca-Cola Co. reported an 8 percent increase in net income for the first quarter of 2012 with global volume growth of 5%. (Photo by Scott Olson/Getty Images)

Bottles of Coca-Cola soda lined on the shelf of a grocery store. (Scott Olson/Getty Images)

OAN Newsroom
UPDATED 9:47 AM PT – Friday, July 16, 2021

Consumers’ Research has called out woke corporation Coca-Cola in a series of new ads. The most recent video, which was released on Thursday, is just the latest aspect of the nonprofits’ multi-month, seven-figure campaign targeting woke companies.

Executive Director of Consumers’ Research Will Hild has said the ads are intended to remind Coca-Cola to “focus on their consumers, not woke politicians.” According to Hild, corporations and their CEO’s have forgotten who their customers are.

The new ad highlights Coca-Cola’s impact on America’s obesity epidemic as well as the alleged exploitation of slave labor in China, which the company denies.

In the multi-month campaign, Consumers’ Research has also targeted Major League Baseball, American Airlines, Nike and others. Consumers’ Research said it hopes to “amplify the voice of consumers who are fed up with woke companies.”

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